What is recruitment?

Recruitment refers to the strategies and activities undertaken by organizations to attract a pool of qualified candidates to fill job vacancies. The primary goal of recruitment is to identify and attract the best workers who possess the necessary skills, qualifications, and traits that align with the job requirements and organizational culture. This process encompasses various methods, including advertising job openings, attending job fairs, leveraging social media, and networking, all aimed at bringing the most suitable candidates into the organization.

In contrast, the other options focus on different aspects of human resources management. Reducing job openings does not align with the concept of recruitment, which inherently seeks to fill positions. Employee performance appraisals are evaluations of employee work effectiveness and are part of talent management, but they do not relate to the recruitment process itself. Conducting employee surveys is a way to gather insights from current employees, which is important for maintaining workplace satisfaction and engagement, but it does not pertain to the efforts of recruiting new talent.